Ambush marketing? PRIME sued by US Olympic committee
The Paris Olympics start this weekend, and right on cue the BBC has reported that the US Olympic and Paralympic Committee is suing Logan...
Lewis Silkin Intellectual Property & Brands blog posts
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Trying it on – ambush marketing and the Rugby World Cup
Rugby fever is about to explode and, as normally happens when a major event captures the nation, the marketing community will look to...
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